About The Karat Store

We make fine jewellery in solid gold, to order, and sell it directly to the people who wear it.

Solid gold, never plated

Every piece is made in solid 10K, 14K or 18K gold. Not gold-filled, not vermeil, not plated over brass. Plating wears through — usually within a year or two of daily wear — and once it does, the piece cannot be brought back. Solid gold does not have that problem. It can be polished, resized and repaired for as long as it exists.

Certified stones

Our lab grown diamonds are IGI certified. Our moissanite is GRA certified. A lab grown diamond is chemically and optically identical to a mined one — same material, same hardness, same behaviour in light — at a substantially lower cost per carat. That is the whole reason we build with them.

We also set natural gemstones: sapphire, emerald, ruby, Montana sapphire, opal, pearl and others.

Made to order

Nothing sits in a warehouse waiting for a buyer. Each piece is made after you order it, which is why it takes about four business days before it ships rather than leaving the same afternoon. It also means a ring can be made in the metal and size you actually want, rather than the one that happened to be stocked.

How we price

Selling directly, without a shop floor or a distributor in between, is what lets a solid gold piece with a certified stone sit where it does on our price list. There is no showroom markup in the number you see.